For optimal results you need to turn it up on Search Engine Optimization and Marketing
What worked yesterday may not work today and what works today may not work tomorrow.
As an ECP, you have devoted your time and education for the betterment of your patients, so you may not be privy to the inter-woven technologies that are required for a successful on line marketing campaign. Sadly, many ECPs proceed to plan their online strategy based on dated, misguided or just plain incorrect information.
Also remember, that even with the best position possible, you will not be the only result. Your competition will be displayed as well so it is so imperative to zone in on the best reputation possible, and laser focus on achieving the best search engine positioning AND stand out from the competition on the Google results page with video!